HOW CRYPTOCURRENCY BENEFITS FROM BIG DATA ANALYTICS

According to reports, the cryptocurrency market will reach about US$1758 million by 2027, at a CAGR of 11.2%, from US$754 million in 2019. With increased exposure to digital modes of transaction, digital currency has witnessed a recent surge in investments and trading.  The crypto market has been booming since the past decade. With changes in the global finance and market scenario, it has witnessed an increased engagement by several organizations and independent traders. But with an increase in investments, arises several complexities that need immediate assistance. Big Data helps organizations and traders to understand the recent market trends and make definitive decisions. It provides a secured framework of transaction and allows individual investors to determine suitable market conditions and invest accordingly. (Sanyal, 2021)

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